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We're Simplifying!

Posted by Rebecca on 8/19/2015 to News
Houston Brick & Mortar BoutiqueIt is with a great mix of emotions that we are announcing a huge transition for Nurtured Family.  On September 4, 2015, we will be closing our physical boutique here in Houston, but will continue to serve you online, the same as we have done since 2003.

We’ve been blessed with over a dozen years serving Houston and beyond, with the boutique being a part of Nurtured Family for seven years.  However, we have seen a shift over the past several years in the retail market.  Due to the costs involved in rent, staffing a store, and other expenses, it’s just not sustainable to keep the boutique up and running.  We will be shifting back to our original model of serving you as an online boutique.

We are sad for a number of reasons.  It is awfully painful to express to our wonderful employees that it is time for them to find employment elsewhere.  It’s a real loss to not see customers face to face, and share meaningful conversations with them.  It’s a disappointment to know that products will not be available for customers to feel and see before making a purchase.

On the other hand, we are also excited.  We have been praying about this decision for some time, and feel that we have received a great deal of confirmation regarding this step.  We are at peace with the journey ahead and we look forward to seeing what is around the bend.

On Saturday, August 29, we will be officially saying ‘goodbye’ to the local boutique, though it will remain open until the following Friday.  Mark and I will be hanging out all day that Saturday, and we would love to see you.  As for the future of workshops and trunk shows, we plan to continue those in a new way.  For example, our next cloth diapering workshop is scheduled at La Madeleine on Saturday, September 12.  Details will follow in a future e-newsletter.

We have so appreciated your support over these many years.  Just about every day, we receive a kind word from a customer regarding their experience with Nurtured Family, and that has blessed our family immensely.  Though we won’t have a physical boutique in Houston, please don’t think of us as gone!  We will still be your family owned, local baby & maternity shop, just simplified.  Stay tuned to our local e-newsletters and Facebook page for more information about how Nurtured Family will continue to make it worth your while to shop with us!



Martha G
Date: 8/19/2015
Oh! I'm so sorry to hear you will be closing your retail location. It was so wonderful to be able to stop in when I needed something immediately. You helped me find nursing bras that fit (that I used for two years!!) and cloth diapers for my twins. And I loved stopping in just to touch all the beautiful new diapers! You have me such peace of mind know I could just run up there and get what I needed in a pinch. Thank you for all the great work you do!
Date: 8/19/2015
Oh no! I'm sad to see you go! (though I'm sure my husband doesn't mind lol). I'm glad you will still be online at least but I will miss having your shop in the area!
Lori M
Date: 8/20/2015
I'm sad to see the store close! It was so great to have a place to go and see all of the wonderful products in person before making a purchase. You guys were a wealth of knowledge and helped me start.cloth diapering. I hope you will open again soon...and closer to the loop ;)
Casey Solsberry
Date: 8/20/2015
So sad to be saying goodbye to such an amazing place I've grown to love!! I will miss being able to stop in and shop around, but I will continue to see you all online!! Thanks for being wonderful and God bless you all!!
Leah Hanley
Date: 8/26/2015
As one of your online-only customers, I wish you the best of luck with this new change. I would have liked to see your physical store, but we live on the other side of the country. I am currently pregnant with my first child and very motivated to try cloth diapering from the get-go, but I am also very confused with all of the options and methods available. Your blog has been a help to me in my research. Would you consider posting videos of your cloth diapering workshops online as well?

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